Trial to paid
A Sales process in the SaaS startup blueprint: 5 steps, 4 handoffs between 4 systems. Handoffs are where work waits, and the manual steps are usually where the waiting is longest.
Whose model is this? Ours. This blueprint is OurIdea.ai's own reference map, the same starter template abi. Clone applies for this business type. It describes a typical setup so you have something concrete to react to. It does not describe any company listed in this directory, and no listed company should be assumed to work this way.
The steps, in order
- Trial starts Stripe
- Usage watched Google Analytics 4
- Nudge sent Intercom
- Card added Stripe
- Handed to Customer Success HubSpot
Every step in this process lives in a named system. The automation question here is not coverage but how well the handoffs flow.
Who this process touches outside the business
- Paying customer customer
Sign-ups, support, renewals